top of page

Flóra Raffai

Strategy & Leadership

Strategy, Leadership, Coaching, Org Change


Bio

I’m a coach, trainer and consultant supporting small charities and social purpose organisations to thrive. I bring over 10 years’ experience as a CEO, trustee and Chair, with a background in health, education, and community development.


I offer tailored support in strategy, leadership, operations and organisational change. I’m particularly passionate about making emerging tools like AI accessible to small charities, and I deliver training that’s practical, thoughtful and mission-aligned.


As an EMCC-accredited coach, I work with leaders and teams to create space for reflection, develop clarity, and take action on what’s within their control. I specialise in coaching small charity CEOs and teams through times of growth, transition, or challenge.


I am currently the Co-Chair of Support Cambridgeshire and I am a member of the Small Charity Friendly Collective. I’m also the author of 'Chief Everything Officer: A Field Guide for Small Organisation Leaders'.


Key Skills

  • Strategic planning

  • Leadership coaching and mentoring (EMCC-accredited)

  • Organisational development and change

  • Team and board away day facilitation

  • Programme design and delivery

  • AI and digital confidence training

  • Inclusive recruitment and governance support

  • Stakeholder engagement and consultation

  • Membership model and service design


Location

Cambridge


Clients

Cambridge Past, Present & Future – Co-pilot support and bespoke leadership development programme

Face Equality International – Membership model review, stakeholder engagement, and strategic planning

NCVO – Research mapping support ecosystems for small voluntary organisations across England

Journey LGBT+ Asylum Group – Strategic planning, stakeholder consultation, and away day facilitation

CGD Society – Supporting a leadership and organisational transition

Visionary – AI and digital confidence training for member charities

Cyclox – Inclusive recruitment of Chair and first staff members

Beacon for Rare Diseases – Leadership coaching programme for patient group leaders


When I'm not working I...

enjoy reading, crocheting, going for long walks along the River Cam, and volunteering with local causes. I also run a small business with my partner

Flóra Raffai
bottom of page