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Sarah Goddard

Public Fundraising

Public Fundraising, Training and Coaching


Bio

I am a values-driven consultant, working across community, events and individual giving and brings these areas together as ‘Public Fundraising’.


Specialising in Stewardship, Storytelling and Strategy, I supports, coach and train fundraisers to build authentic relationships that break down silos, offer supporters to opportunity to make a difference and stay engaged with a cause for the long-term.


Trained in performing arts, and a lover of storytelling games like Dungeons and Dragons – Storytelling is in my blood. I found how to apply those skills early in my career, falling in love with fundraising starting out with a clipboard and a smile as a face-to-face fundraiser on the mean streets of London. Now as a consultant, I support my clients in finding and telling the stories that matter to build authentic relationships that inspire supporters to give and fundraise in the ways they choose, to make a difference.


I'm passionate about the power individuals and communities have in helping charities achieve change.


Key Skills

  • Public Fundraising Strategy, either individual areas of Community, Individual Giving and/or Events - but particularly bringing those together

  • Stewardship - again, for individual areas, across a campaign, or bringing together various areas and looking at your supporter base as a whole - rather than restrictive silos

  • Storytelling - whether it's copywriting, finding and telling your most effective stories or what I love doing most - training charities on how to find and tell emotive stories that inspire action

  • Coaching/Mentoring - particularly for fundraisers and/or those stepping up into management or into leadership

  • Training - I offer a wide range of training across a number of foundational fundraising areas - in particular all areas of Public Fundraising, Stewardship, Storytelling, Copywriting and more. My feedback for training always reflectls on what an engaging trainer I am, offering personalised training that takes into account different learning styles and existing knowledge

  • Away day creation, delivery and/or facilitation


Location

London


Clients

The Bike Project, Rennie Grove Peace Hospice, Family Holiday Charity, Just for Kids Law, Little Village, Freedom from Torture, Book Aid International, BLESMA


When I'm not working I...

can be found rolling dice at the Dungeons and Dragons table, capturing memories in scrapbooks through a love of paper and stickers, or in cosplay at Comicon

Sarah Goddard
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